Utica Proud Final (Joss)

This is my final for the Utica Proud project.

Utica Proud Final


Progress for Side Hustle- (Joss)

This are my illustrations that I have created for my Brand.

I chose to use line art and base colors so it creates a simple yet fun feeling throughout the packaging. The illustrations on these pages reflect the scent that i will including on the packaging. (Very berry, grapefruit, etc.)

And then i also included a screenshot of what my logo looks like and the decision that i made for the final packaging. I think i will continue to play around with the illustrations and add more and hopefully create a mock up in a way to see what it would look like all put together. 🙂

Utica Proud Progress- (Joss)

This is my progress for my Utica Proud project.
I started with drawing an airplane and the red line will become a timeline with the dates and events that happened during those times: Screen Shot 2019-03-03 at 2.46.23 PM

The I illustrated some figures spectating an airshow. I was really inspired by imagery that I saw at the history center of people enjoying air shows that were taking place in the old utica airport. Screen Shot 2019-03-03 at 3.40.03 PM

I was also looking at past students work and I really enjoyed the quote that were written on certain spreads and I have examples of these listed below.

So i decided to insert a quote relating to aviation. Screen Shot 2019-03-03 at 6.24.34 PMScreen Shot 2019-03-03 at 6.24.41 PM

This is what I have so far, I still have to insert the timeline aspects that will flowing through the spread. I still have to finish my article part and fix some of the page layout but this is what I have so far.

Also for photography, I emailed Rebecca about some photos that I wanted to use but she never got back to me. Screen Shot 2019-03-03 at 6.54.49 PM

Will update with more. 🙂

Side Hustle Update (Joss)

Here is my Artist Bio: Screen Shot 2019-03-02 at 11.06.42 PM.png

And also my Profile Picture: IMG_2632.JPG

For this week I had to have my Brand Identity done. I chose a bunch of fonts that i felt fit my original idea that I had sketched out. These fonts that are labeled below are from google fonts.

Screen Shot 2019-03-02 at 4.51.27 PM.png

I decided to choose the Pacifico Regular with the tagline with Comfotaa Regular. Below i have different color variations with different stars in different places.

Screen Shot 2019-03-02 at 10.31.59 PM.png

I ended up choosing this style and I have to choose between the colors for the star streak on the shooting star. I really like these because I feel that these will fit on top of any colors.

Screen Shot 2019-03-02 at 11.07.39 PM.png

I also began my process book but I have no pictures of it because it is still messy and unorganized but that was a part of my weekly schedule for this week.

Will update more 🙂

Progress on Side Hustle (Joss)

Here are the beginning sketches of the identity of my brand for my side hustle.

I am leaning towards the first one that is at a curve.

I am also trying to figure out a tag line for it such as :

“make your hair sparkle!” IMG_3131 2This is my initial ideas and direction that I am going towards.

This states my initial thought process about my project and what I am planning on doing. IMG_3132 2Starcity creative brief,

^ this link is a link to my presentation for my creative brief and it shows my inspiration and my goals; :))))